Recently The Sloan Management Review at M.I.T. and the Boston Consulting Group surveyed 1,500 corporate leaders and found that pledges of a shift toward sustainable business practices are often not backed up by substantial actions. The summary concludes:

- Less than a third of survey respondents said that their company has developed a clear business case for addressing sustainability.
- Less than 45 percent said their organizations were pursuing basic sustainability strategies such as reducing or eliminating emissions, reducing toxicity or harmful chemicals, improving efficiency in packaging, or designing products or processes for reuse or recycling.
- The majority of sustainability actions undertaken to date appear to be limited to those necessary to meet regulatory requirements.

It looks like there’s plenty of work out there for the Green Baroness. I too, have noticed that corporate websites will have a section for "Sustainability" etc, but alas upon reading these "sections" it becomes painfully clear that they are essentially "words" and not actions or commitments moving forward. My hope is that true examples of Sustainable organizations such as Flor etc, can demonstrate to other companies the value in this quest and will allow them to fully get on the "sustainability bus".