H&M announced an increase by 50% in their use of organic cotton for 2009. In the past they have been offering up jeans, t-shirts, dresses and maternity wear. Moving into 2009, they will be also be using polyester recycled from PET bottles and recycled fabric remnants, as well as recycled cotton from production fabric remnants.

The line will include shirts, t-shirts, blouses, skirts, and dresses. The men’s line will have organic or recycled suits, shirts and sweaters. The youth of kids collection will offer t-shirts, pants, shorts skirts, vest jeans and more.   And for those of us tired of seeing such a HUGE difference in price for green clothing, Henne’s is keeping the price, with t-shirts @ $15.00 and dresses under $50.00, which might be a few more $$ than their basic line, but still competitive in the Green Fashion marketplace. H&M has been producing eco friendly baby clothes since 2005, so this was just a “natural” step for them. Plus the pieces looks very chic, thanks H&M, we hope to see more innovative green pieces from you in the near future. All this and some select accessories and H&M is really pushing the green envelope in their line.